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Flash Banner Ads for Google Ad Campains |
Bidding Time: |
16/05/2008 11:53 - 19/05/2008 00:00 |
Budget: |
$30-250 |
Status: |
 Pending |
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Job Type: |
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Description: |
This project is for the creation banners for two ad campaigns. I need two banner styles in four sizes each for a total of eight banners. Sizes needed (one of each size each for two separate banner themes) 468x60 728x90 250x250 160x600 File should not be larger then 50k (Google limitation) and should meet all other Google requirements. I can provide images of the products being used in the campaign along with what text I need displayed. One theme is related to HDTV computer tuner cards and the other is related to an Automotive product. Only bid on this project if you can supply flash banners that meet all of Googles requirements and only bid if you can supply samples of some of the work you have done in the past and can complete this project in 4 days. Payment for this project will be put into an Escrow account once you can supply at least 1 banner in 1 size so we can test to see if it meets the Google requirements. Once all the banners have been created and tested by us we will release the final payment to you. We require that you supply the banner in the standard SWF file format and also the source code, fonts etc (Normally in FLA files) Here are the official Google requirements for flash ad's --------------------------------------------------------------------------- Follow our requirements for Flash image ads. Flash is a plug-in for web browsers that allows animation to be added to web page components, including AdWords ads. Flash advertising is allowed for all AdWords advertisers, with some technical restrictions. * Ad Format: All Flash ads must be submitted in the full standard format sizes (see examples): o Banner: 468 x 60 o Leaderboard: 728 x 90 o Square: 250 x 250 o Small Square: 200 x 200 o Large Rectangle: 336 x 280 o Inline Rectangle: 300 x 250 o Skyscraper: 120 x 600 o Wide Skyscraper: 160 x 600 * File Size: Flash ads must be 50K or smaller in file size. * Animation Length: Animated ads are restricted to a maximum of 15 seconds (at a 15-20 fps frame rate), after which point they must remain static. These ads must also comply with the other animation policies. * Flash Versions: All Flash ads must use Flash versions 4 - 8. * ClickTags: All Flash ads should support the clickTAG variable. The clickTAG is the tracking code assigned by Google to an individual ad. It allows Google to register where the ad was displayed when it was clicked and helps advertisers determine the effectiveness of their campaign. o On any click, Flash ads should redirect to the URL specified in the clickTAG argument; there should be no other redirection in between. o The variable name must be spelled 'clickTAG' (upper-case TAG; no space between click and TAG) and not 'click tag,' 'Click Tag,' or any other form. o This is the proper code for the clickTAG parameter: on (release) { if (clickTAG.substr(0,5) == "http:") { getURL(clickTAG, "_blank"); } } o Note that is not necessary to specify the destination URL for the ad anywhere in this code; this is taken care of through the usage of clickTAG. Also, depending on the structure of your Flash ad, it may be necessary to prepend "_root." or "_level0." to "clickTAG" above, resulting in "_root.clickTAG" or "_level0.clickTAG". It is strongly recommended to upload the ad into your account and verify that the ad is behaving normally prior to it going live, allowing time for any necessary changes. * Tracking Event Constraints: AdWords does not allow the specific tracking of user interactions that don't involve clicks. Tracking parameters that are not allowed include: o View-through tracking o Key-modifier tracking o Mouse location tracking * Other Alternative Behaviors:The AdWords system reviews the code of all Flash ads as they are uploaded. These coded behaviors are not allowed: o Extra Calls: Your ad code cannot make external server calls for additional Javascript or other functionality. All functionality must be localized to the code itself. o Tracking Bypass: You cannot change the behavior of your ad to avoid or eliminate the AdWords redirect URL. o Destination Changes: The ad should direct users to a web page with the appropriate destination URL. It should not open the destination URL within the ad IFrame itself. o Other Disruptive Behaviors: Ads may not be designed or coded to circumvent the basic and usual AdWords flow. This includes (but is not limited to) the ad being displayed normally to users, Google registering the impression, and a click directing the user to the destination URL indicated by the advertiser in their AdWords account. Next:  16 may 08 - project pandey - 6 -
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